The design of the new Yamaha YZF-R1 is something I found extremely striking. As motorcycling and design are two of my greatest passions, I thought that I would take a look at the aesthetics of this new product. Though it has a many similarities to the older models, the revamped design has added a freshness to the bike that makes it one of the most attractive bikes on the market at the moment. I think a major factor that cements the design of the bike is the chosen colour scheme for the launch model, the use of white, silver and claret really enhance the image that is conveyed. More images and information about the product can be found at Yamaha YZF-R1
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